For contactors there is always a need to carry out value engineering to ensure that each element of the project is as cost effective as possible. Here we look at how manufacturers can make the most of the opportunities that value engineering presents.

What is value engineering?

Value engineering is an approach used in various industries, including construction and manufacturing, to optimise the value of a product. It aims to achieve the desired functionally, quality and performance while minimising costs and maximising efficiency. Value engineering involves analysing the components, materials, design and processes involved in a project to identify opportunities for improvements that can enhance value without sacrificing quality or functionality.

The ultimate goal of value engineering is to provide the best value for the resources invested, considering factors such as initial costs, life-cycle costs, maintenance requirements, environmental impact, and end-user satisfaction. In construction and manufacturing industries, the ultimate goal of value engineering is to provide the best value for the resources invested, considering factors such as initial costs, life-cycle costs, maintenance requirements, environmental impact, and end-user satisfaction.

What is the need for value engineering?

With project budgets and margins under pressure, contractors will strive to find suppliers and products that can meet the requirements of the specification while delivering better value. However, for manufacturers, taking advantage of these opportunities to win more work can be challenging. Relying on in-bound enquiries alone means companies will often not have the chance to quote simply because they are not one of the suppliers contacted by the quantity surveyor or buyer on a given project. Active lead generation, carried out by a sales team, can be time-consuming and relies on building relationships with teams on every project.

The Causeway Enhance approach to value engineering

One solution to these challenges is partnering with Causeway Enhance to fulfil this lead generation role as an integrated part of the business.

At Causeway Enhance, we work on behalf of manufacturers and suppliers to secure opportunities to quote during the early stages of the project after the contract has been awarded.

We do this by contacting and building relationships with the decision-makers within contractor teams to establish the project requirements and obtain project drawings or the Bill of Quantities. Value engineering is at the core of our strategy, ensuring that we identify cost-effective solutions that align with the project goals. We then pass this to the client’s sales team to allow them to submit a quotation. Our team of expert, experienced account managers invest time in understanding the features and benefits of the products so they can act seamlessly on behalf of clients.

The power of value engineering in meeting contractors' needs

In addition, we can help manufacturers with lead generation through our contacts with Buyers & Procurement Managers, getting them added to preferred supplier lists as part of contractors’ supply chains. Through the relationships we build, our team also helps ensure that the client is invited to quote on any new project where that contractor is involved.

We have over 15 years’ experience working with construction industry businesses to help them meet their goals through value engineering. This includes clients such as DMA Signs, for which we have provided this type of lead generation service for close to a decade, with consistently strong results.

Leveraging value engineering for cost-effective solutions

With contractors always searching for the most cost-effective solutions for each project, value engineering is paramount. There is a wealth of opportunities for manufacturers to put forward their products that offer value engineering benefits. However, given the challenges of generating these leads, there are clear benefits to partnering with construction telemarketing specialist, Causeway Enhance, and taking advantage of the years of experience we have and the relationships we can build. By leveraging value engineering expertise, manufacturers can maximise their chances of securing projects and delivering cost-effective solutions.

To find out more about how Causeway Enhance can help you to maximise your project opportunities, click here or contact our team here.  

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