Captivating Growth: Resonate Systems' path to boosting brand visibility with Causeway SpecifiedBy

Topics: Specification, SpecifiedBy, Supply Chain Management

In the ever-evolving world of construction, Resonate Systems has emerged as a pioneering leader, crafting exceptional underfloor heating and acoustic insulation products. Rooted in quality and driven by client-centric values, this family-owned business based in Leicestershire has captured the essence of superior service.

Resonate Systems' philosophy revolves around key principles: integrity, collaboration, innovation, and excellence. Their extensive portfolio encompasses underfloor heating, as well as acoustic insulation products.

Customer Information

Resonate_Causeway SpecifiedBy

Customer Name: Resonate Systems

Industry: Underfloor heating and acoustic insulation products

Causeway Solution:

Causeway SpecifiedBy


A digital marketing platform for the building products industry


Real-time analytics and insights into your leads

The Challenge:

Navigating uncertainty

Challenges are inherent in any business journey. For Resonate Systems, a significant challenge lay in addressing end-user uncertainty amidst fluctuating interest rates. 

In a industry where stability is sought after, these fluctuations can create hesitation among potential clients and partners. Resonate Systems recognised that understanding and navigating these uncertainties was vital to maintaining their momentum and growth.


Discovering Causeway SpecifiedBy

Since partnering with Causeway SpecifiedBy, Richard Hillman, Managing Director for Resonate Systems, attests that the service has opened doors to heightened brand exposure and expanded engagement opportunities. Richards states:  


"Embracing Causeway SpecifiedBy has been beneficial for Resonate Systems. Through product listings, messaging, and analytics, we've meticulously crafted a captivating online presence. This not only enables direct engagement with potential clients but also furnishes us with invaluable insights into our digital performance."


To date, the company has garnered early positive results, with initial enquiries validating the potency of Causeway SpecifiedBy. Richard holds the belief that these enquiries have laid a robust foundation for Resonate Systems' forthcoming success, signalling the potential for further growth.

“Causeway SpecifiedBy seamlessly aligned with Resonate Systems' overarching objectives. The platform's role as an ally in connecting with specifiers and showcasing products harmonises perfectly with the company's vision to enhance specifications and elevate sales,”

Richard Hillman Managing Director

The Outcome:

Maximum exposure online

Looking forward, Resonate Systems intends to harness the momentum generated through its collaboration with Causeway SpecifiedBy. This strategic alliance is primed to fuel continuous growth in specifications and sales.

"Forming a partnership with Causeway SpecifiedBy has proven to be a strategic masterstroke for us. The platform's tools and services empower us to seamlessly connect with specifiers and significantly expand our reach. We are enthusiastic about the prospects for growth ahead," states Richard.

Causeway SpecifiedBy remains steadfastly committed to empowering innovative businesses like Resonate Systems. Through tailor-made solutions that foster connections and engagement, the platform unequivocally demonstrates its value as a cherished partner.

Curious about how Causeway SpecifiedBy can bolster your business's growth? Learn more and contact a member of our team today.

Ready to start generating high-quality specification leads?

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